Why You're Not Getting Interviews

Nika Matiashvili
Feb 2024

Do you feel like you’re sending resumes into the void and getting radio silence in return? Landing an interview is a tough game, but it isn’t like finding a four-leaf clover while riding a unicorn across a rainbow. Let’s unveil the mystery behind the interview door and shed some light on why your applications might be getting lost in the shuffle and why don’t get interviews. 

Reasons Why You Don’t Get an Interview

First, Resume

Let’s face it: your resume is your first impression. But if it’s riddled with formatting chaos, unclear achievements, or keywords from the Stone Age, it might end.

Do Better:

  • Format like a pro - Imagine your resume as a well-organized website. Use clear headings, and fonts (e.g. Arial, Calibri, Cambria)
  • Quantify your awesomeness - Numbers speak louder than words. Instead of saying “increased sales”, say “increased sales by 20% through targeted marketing campaigns”. Metrics showcase your impact and make your achievements stand out.
  • Keywords play it smart - Don’t stuff your resume with keywords like a Thanksgiving turkey. Strategically sprinkle relevant keywords throughout your resume, especially those mentioned in the job description.
  • Sending a CV instead of a Resume? - Use a CV instead of a resume? Check out our blog to learn more about the difference between a CV and a Resume.

Cover Letter

Skipping the cover letter? Big mistake! It’s your chance to shine, tell your story, and explain why you’re the perfect match (think of it as your personalized elevator pitch).

Do Better:

  • Tailor your message - Each job is unique, so treat your cover letter the same way! Highlight specific skills and experiences mentioned in the job description, demonstrating why you’re a perfect fit.
  • Show, don’t tell - Don’t just say you’re a “team player”. Use an example to showcase how you collaborated effectively in the previous project. Paint a picture with your words!
  • Keep it concise and captivating - Aim for a masterpiece that grabs the hiring manager’s attention. Remember, they’re busy people, so make it quick and impactful.

Skill Mismatch

Ever tried playing the piano with oven mitts on? Yeah, that’s how it feels when your skills don’t match the job requirements.

Do Better:

  • Target your Search - Don’t apply for everything under the sun. Focus on jobs that genuinely match your skills and experience. Research the industry and specific roles to find your sweet spot.
  • Highlight relevant skills, even if they’re not on the List - Sometimes, you have transferable skills that can be applied in different contexts. If you have experience in a similar field, showcase how those skills translate to the current job.

Instead of - I have 2 years experience in financial services.

Do this - In my previous role at a wealth management firm, I leveraged my strong analytical skills to develop and implement data-driven investment strategies. 

  • Upskill your game - Never stop learning, even if you are waiting for an interview response. Consider taking online courses, attending workshops, or participating in training programs to bridge skill gaps and make yourself a more attractive candidate.

Educational Requirements

Sometimes, the educational requirements might be a dealbreaker. But, knowledge comes in many forms!

Do Better:

  • Double-check, but don’t despair - Sometimes, the “minimum requirements” are just that - minimums. If you have relevant experience or a strong track record, it can outweigh the lack of a specific degree.
  • Highlight relevant training - Certifications, workshops, or online courses can demonstrate your knowledge and commitment to the field. Don’t underestimate the power of continuing learning!
  • Focus on experience - If your experience surpasses the educational requirements, showcase your accomplishments and proven track record. Let your work ethic and results speak for themselves.

No Social Media

Your online presence matters. But if your LinkedIn profile is gathering dust like a forgotten attic, it might be time for a refresh.

Do Better:

  • Craft a compelling online persona - Don’t just have profiles, OWN them! Update profile pictures with professional headshots, write bios that highlight your skills and experience, and showcase relevant projects or achievements. Let your online presence reflect the best version of your professional self.
  • Become a social butterfly - Join industry groups, participate in relevant discussions, and share insightful content that demonstrates your expertise. Don’t just lurk, engage actively and build connections with professionals in your field.
  • Think beyond LinkedIn - While LinkedIn is a must-have, explore other platforms relevant to your industry. Are you a designer? Showcase your work on Behance or Dribble. Are you a marketer? Share your insights on Twitter or engage with industry trends. Remember, tailor your presence to where your target audience hangs out online.

Large Talent Pool

Let’s be honest, the job market can be a shark tank. But don’t let the competition discourage you! So are you sending the first message to HR on LinkedIn? Everyone wants to send a good message, but they are sometimes similar, learn how to be different and attractive:

❌ Don’t be that guy:

Imagine you are an HR manager (Captain America), drawing in a sea of messages like this:

“Hi, Captain America,

I hope you’re doing well! I’m interested in the role you posted: Customer Support Specialist. Based on my experience in customer support, I believe I could be a good fit.

Are you open to a quick chat to discuss the position? I’d love to learn more about it and share more about my qualifications. I look forward to hearing from you.

Best regards,

Magneto from X-Men”

Better example:

“Hi, Captain America,

I was impressed by your recent post about the Customer Support Specialist role. As a customer service professional with 5+ years of experience exceeding client satisfaction metrics by 20%, I believe I possess the skills and dedication you’re seeking.

My ability to [mention specific skill] aligns perfectly with your requirement of [mention specific job requirement]. Additionally, I’ve successfully implemented [mention relevant achievement] in a previous role, demonstrating my problem-solving abilities.

I’d be grateful for the opportunity to discuss my qualifications and how I can contribute to your team. Would you be open to a brief call within the next week?

Thank you for your time and consideration.


Robin Hood”

LinkedIn Message Must-Have:

Personalization - Research the person and mention a specific detail.

Value Proposition - Briefly showcase relevant skills tied to the job.

Conciseness and Clarity - Keep it short, impactful, and easy to read.

Value Offer - Don’t just ask for a chat, offer insights or questions.

Unrealistic Salary Expectations

Let’s imagine you’re applying for a customer support role, but your salary expectations are hovering around team leader territory. While ambition is admirable, unrealistic expectations can be a major turnoff for employers. Think realistically and follow pieces of advice.

Pieces of Advice:

Do your research - Before applying, research the average salary range for the position and location you’re targeting. Use websites like Glassdoor or Salary.com to get a realistic picture.

Be flexible - Be open to negotiating your salary based on your experience, qualifications, and the overall offer. The rigidity can close doors before negotiations even begin.

Focus on your value - Remember, salary is just one piece of the puzzle. Highlight the value you bring to the company, your growth potential, and your willingness to contribute to its success.

Never Stop Find More Jobs! Take It Easy

Remember, job hunting is a marathon, not a sprint. Don’t get discouraged. Keep applying, and refining your skills and knowledge. And hey, if you need more amazing job opportunities, check out our awesome job board! We’ve got a position waiting for superheroes like you.

Bonus Tip: Sprinkle your resume and cover letter with humor if appropriate for the industry. A well-placed joke can show your personality and make you memorable. Just remember, keep it professional, and avoid anything offensive.

You Might Also Like This

Make a Smarter Choice, Resume, or CV

Nika Matiashvili
February 2024

Marketing Skills To Market Yourself With

Nika Matiashvili
February 2024

Re-Invent and Skyrocket Your Career Today!

Robert Glass
February 2024